Gallery | Atlanta, September 2026 | Claude for Dealers
Claude for Dealers
2026 Sold Out 2027January 5, 6, and 7·JW Marriott Atlanta Downtown·Early Bird through Nov 20 Register Now →
Gallery · Atlanta, September 2026

Atlanta,
September 2026

Three days, one sold out room. The welcome reception at the Sun Dial, the Foundation day, and the Build day, in photos, on video, and in the dealers' own words.

◆ September 16, 17, and 18, 2026 ◆ Sold out ◆ Back January 5, 6, and 7, 2027
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The full room at Claude for Dealers Atlanta 2026, every laptop open Gray Scott teaching the Foundation session Attendees at the Sun Dial welcome reception A build table with laptops open The Atlanta skyline at dusk from the 73rd floor
On video

Hear it from the dealers.

Recorded on the floor in Atlanta on the last day.

In Their Words · 2:05
On the record

In their own words.

Dealer operators, marketers, and fixed ops leaders, interviewed on camera on the last day in Atlanta.

One of the most unique automotive events I've ever been to, and the content was at a higher level than I've ever experienced. It gave me a lot of the confidence I needed to dive into the tools and make my own solutions.

Joe Brown
CMO, Frank Leta Auto Group

I've been to a lot of conferences and I will hands down, by far, say this is the best conference right now available. The knowledge, the structure, the setting, the people, the trainers. The whole entire event was just incredible.

Jay Welsh
Owner and CEO, RightDrive

I might have underestimated how comprehensive this is. If you're going to come, come prepared to learn and expand your AI building knowledge.

Tommy Rayl
Operations Director, Findlay Auto Group

Not having that much experience with Claude, I was a little concerned about my skill level, and was really excited about the tools we were able to build.

Kate Redmond
Digital Facilities Director, Hudson Automotive Group

I did build a connector to our CRM so that I can update a daily report that I do without having to do it myself.

Shelly Wagstaff
Marketing Director, Southern Maryland Auto Group

Very, very energizing, and my head is swimming with ideas on what we can do with all this.

Paul Schnell
VP of Marketing, Alpha Auto Group

Being able to actively work with the AI models and be building together and implementing what was being taught, rather than just listening to a lecture.

Preston Gilbert
Regional Performance Manager, Penske Automotive

Come here if you want to lead with innovation and change the organization. You're going to come here a different person with the tech stack that you think is possible.

Gavin Vela
AI Engineer, Sames Auto Group

It really blew my mind on what is capable. Actively building some of these things out opened my mind to what I can build out myself.

Rudy Arocha
Owner, RightDrive

We came to this event with not much, and coming out of it, we have things we can do immediately and get immediate ROI.

Dustin Schuler
Marketing Director, Bud Clary Auto Group

I came in knowing quite a bit about AI, but they really opened me up to a bunch of different tools that I could go back and show my bosses.

Steven Chase
Service Coordinator, BMW of Darien
The room

Three days in 66 frames.

Reception, breakfast, builds, beer breaks, and Show & Tell. Click any photo to open it full size.

The full room at Claude for Dealers Atlanta 2026, every laptop open The Foundation session under way Gray Scott teaching the Foundation session Brian Pasch presenting Claude for Dealers Atlanta 2026, photo 5 Claude for Dealers Atlanta 2026, photo 6 Claude for Dealers Atlanta 2026, photo 7 Claude for Dealers Atlanta 2026, photo 8 Claude for Dealers Atlanta 2026, photo 9 A build table with laptops open Claude for Dealers Atlanta 2026, photo 11 Attendees building at a table Claude for Dealers Atlanta 2026, photo 13 Claude for Dealers Atlanta 2026, photo 14 Claude for Dealers Atlanta 2026, photo 15 The room at breakfast on Build day Claude for Dealers Atlanta 2026, photo 17 Claude for Dealers Atlanta 2026, photo 18 Claude for Dealers Atlanta 2026, photo 19 Claude for Dealers Atlanta 2026, photo 20 Claude for Dealers Atlanta 2026, photo 21 Claude for Dealers Atlanta 2026, photo 22 Claude for Dealers Atlanta 2026, photo 23 Claude for Dealers Atlanta 2026, photo 24 Build tables set with orange flowers before doors open Claude for Dealers Atlanta 2026, photo 26 Claude for Dealers Atlanta 2026, photo 27 Claude for Dealers Atlanta 2026, photo 28 Claude for Dealers Atlanta 2026, photo 29 Claude for Dealers Atlanta 2026, photo 30 Claude for Dealers Atlanta 2026, photo 31 Claude for Dealers Atlanta 2026, photo 32 Claude for Dealers Atlanta 2026, photo 33 Claude for Dealers Atlanta 2026, photo 34 Claude for Dealers Atlanta 2026, photo 35 Claude for Dealers Atlanta 2026, photo 36 Claude for Dealers Atlanta 2026, photo 37 An attendee following a build at his table Claude for Dealers Atlanta 2026, photo 39 The Claude for Dealers balloon at the Sun Dial The bar at the welcome reception Attendees at the reception bar The reception bar on the 73rd floor Attendees at the Sun Dial welcome reception Claude for Dealers Atlanta 2026, photo 45 Claude for Dealers Atlanta 2026, photo 46 The Atlanta skyline at dusk from the 73rd floor The view from the Sun Dial Claude for Dealers Atlanta 2026, photo 49 Claude for Dealers Atlanta 2026, photo 50 Claude for Dealers Atlanta 2026, photo 51 Claude for Dealers Atlanta 2026, photo 52 Claude for Dealers Atlanta 2026, photo 53 Claude for Dealers Atlanta 2026, photo 54 Claude for Dealers Atlanta 2026, photo 55 Claude for Dealers Atlanta 2026, photo 56 Claude for Dealers Atlanta 2026, photo 57 Claude for Dealers Atlanta 2026, photo 58 Claude for Dealers Atlanta 2026, photo 59 Claude for Dealers Atlanta 2026, photo 60 Claude for Dealers Atlanta 2026, photo 61 Claude for Dealers Atlanta 2026, photo 62 Claude for Dealers Atlanta 2026, photo 63 Claude for Dealers Atlanta 2026, photo 64 Claude for Dealers Atlanta 2026, photo 65 Claude for Dealers Atlanta 2026, photo 66

We Will Sell Out.
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Claude for Dealers is back at the JW Marriott Atlanta Downtown, January 5, 6, and 7, 2027. Early bird pricing through November 20, 2026.

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